Lauren Goldberg

Design + Marketing

Skills

HTML/CSS

Marketing

E-Commerce + Shopify

Video Editing

Jewelry Design

Social Media Management

Adobe Creative Suite

Photography

Available For

Web Design

Marketing

Photography

  • - Coded image-centric navbar that can be eaily customized and updated by the merchant.
  • - Theme customization and implementation based on client’s provided design.
  • - Graphic design for website banners and emails.
  • -Incorporated swatch elements based on product imagery.
  • - Coding of mobile-responsive HTML emails compatible with Mailchimp.
  • - Transitioned from informational Wordpress website to a fully responsive Shopify e-commerce store.
  • - Worked to modernize their previous website while keeping true to their branding.
  • - Incorporated reveal on scroll elements into design.
  • - Created custom page layouts for easy editing by the client.
  • -Set up and customization of Shopify theme.
  • -Increased conversion rate by improving and simplifying the site's navigation and flow to make for a more user friendly experience.
  • -Creation of collection sidebars and allowed for product filtering on collection pages.
  • -Used Shopify Apps to allow hidden customer wholesale pricing.
  • - Installed and customized Shopify theme.
  • - Shopify theme customization for a unique homepage using HTML/CSS.
  • - Designed a task-oriented layout for mobile for user friendly shopping on phones.
  • - Utilized blog functionality and installed jQuery galleries.
  • - Designed promotional graphics and photographed all products.
  • - Added jQuery accordions to product pages with additional information.
  • - A continuously updated list of resources to help elect women, minorities, and marginalized Americans to office.
  • - Designed, researched, and coded website.
  • - Made resource list filterable by demographic with the use of tabs.

  • - Migration from Squarespace to Shopify. Adapted original design for Shopify platform to keep consistent look, with improvements along the way.
  • - Installation of ReferralCandy customer referral program, including customizing of HTML/CSS for landing pages and in-store integration.
  • - Designed customized email templates for that matched site branding for easily updatable newsletters. Created automated abandoned cart emails using the Mailchimp integration.
  • - Designed the "Build a Suitecase" user flow that allows customers to easily customize their cases.

National Women's History Museum

  • - Mock landing page redesign.
  • - Redesigned pre-existing donation page to give a cleaner, more professional look.

Melissa & Ben's Wedding

  • - Designed and coded wedding website.

Want to get in touch?